Shekhar Tiwari

Look: Louis Tomlinson Brings 2023 Jamaica Home Kit to the Mainstream

Adidas, Football Kits, Jamaica National Football Team

Louis Tomlinson, the British singer-songwriter and former member of the globally successful boy band One Direction, has not only made a significant impact on the music industry but has also become a fashion icon in his own right. 

Louis Tomlinson is known for his impeccable vocal abilities along with his sense of style, collaborations with various brands, endorsing their products, and creating several trends along the way. 

One such collaboration that caught the attention of football fans was his move to wear the new Adidas Jamaica home kit during his last electrifying concert.

Louis Tomlinson’s journey to stardom began in 2010 when he auditioned for the reality TV show, The X Factor. Although he didn’t win the competition, he and four other talented contestants were grouped to form One Direction.

One Direction quickly gained a massive following and became super famous on a global scale. Tomlinson’s charming personality, soulful voice, and distinctive fashion choices made him a favourite among fans. As the band’s popularity grew, so did their influence on popular culture.

After the One Direction phase ended, Tomlinson embarked on a solo career, releasing his debut album “Walls” in 2020. During this time, he began exploring his style and collaborating with renowned fashion brands, reaching new heights in the music industry while maintaining his sharp fashion sense.

2023 Jamaica kit

Adidas unveiled the new Jamaica home kit as part of their collaboration with Wales Bonner. The kit is inspired by Jamaican culture and football, it was released during the Paris Fashion Week held in early 2023. 

The home jersey features the world-renowned rich and vibrant black, gold, and green colours, with 80s-inspired pinstripes that pay homage to Jamaican music and style.

The kit’s bold and eye-catching aesthetics perfectly embody the energetic spirit of Louis Tomlinson’s concert held at Stone Pony Summer Stage in Asbury Park.

Tomlinson’s fans have seen him wear Adidas t-shirts on multiple occasions.

One instance was during his show in February last year when he was seen wearing a t-shirt created by the same collaboration of Adidas x Wales Bonner

While his passion for the game seemed even livelier as he walked on stage wearing the iconic Umbro 2004 England home kit during a recent concert.

It was also noticed that Manchester United took a similar approach by allowing Aitch to wear the 2023-24 season kit while performing his set at Glastonbury just a week ago.

This move was aimed to give the fans a sneak peek of the jersey and to create buzz around the upcoming season to utilize it as the perfect marketing opportunity.

ALSO READ: The Jamaica-Themed Arsenal Kit Was All The Rage At Notting Hill Carnival