Jude Bellingham’s remarkable rise in world football has seen him soar his way into becoming one of the most recognizable and marketable footballers around.
The Englishman had a dream debut campaign at Real Madrid, helping them win both the La Liga and UEFA Champions League titles in the 2023/24 campaign.
He scored 23 goals and provided 13 assists for Los Blancos, having a dream season in which he came up with crucial contributions time and again. After his heroics in the previous season, Bellingham’s brand value has only risen and give Adidas enough incentive to keep cashing in on his hype.
The German brand created a brilliant Euro 2024 advertisement for the England team featuring The Beatles’ ‘Hey Jude’ song to celebrate their athlete.
Bellingham has also been the face for advertising a number of their Predator boots and was even spotted wearing the Predator 24 during the Euro 2024 campaign.
So far in his association with Adidas, the brand has launched two limited-edition custom Predator boots in homage of Bellingham joining Real Madrid and winning the 2023 Golden Boy award. See pics below –
Adidas have also created their own Jude Bellingham logo which is designed to be used on the signature products released in the Englishman’s own line of attires.
This is similar to Nike trademarking the ‘Air Jordan’ with Michael Jordan’s iconic figure, with Adidas now trying to create similar with the Real Madrid star too.
It appears that Adidas will soon be launching the first ever Jude Bellingham signature boots on a wider scale to celebrate his heroics over the last year.
An early peak at the boots show that the Jude Bellingham custom Predator will have a predominantly black design with a gorgeous golden patterns inscribed all over them.
The Black Boots have three metallic gold stripes over the front and side of the boot, while the signature Jude Bellingham logo can be seen just over the laces.
The Bellingham boots are expected to have the Adidas Strikeskin technology & Hybridtouch, which are rubber fins placed at the striking area of the boots for increased grip and helping with more accurate shooting.
The top of the boot will feature a ‘Foldover Tongue’ – a synthetic suede material and a control strap – which is an alternative to laces – even though there will be laces and laceless versions of this too.
The Bellingham Predator boots will also have an exterior heel counter for extra stability and ensure that whoever playing football wearing it does not feel any sort of disbalance on the pitch.
The first-ever Bellingham Predator boots are expected to be launched in the 2024/25 season and probably in 2025.
The Tongue Firm boots that Bellingham was seen wearing in Euro 2024 is priced at around £73, but the new customized black & gold boots that Adidas will launch in the Englishman’s boots line will not be that cheap at all.
These boots are expected to launch at £230 (for the tongue and laceless versions) or £220 for the laces version.
The major plus side is that Adidas will be releasing this Jude Bellingham boots on global level and it will not be limited edition boots like the ones they’ve released for him in the past.
Considering how much Bellingham’s popularity has grown over the last year and the gorgeous design of his signature boots, this Adidas Predator version should sell pretty well and make a healthy profit for both the brand and the Real Madrid superstar.